Impact Methodology
Set a milestone with your conference. Not just in your domain, but for all of society.
In Flanders, we believe in the impact of your conference. That's exactly what we mean by "your milestone": the positive, long-term impact that you and your conference can have for people. As a conference organizer, you can be of much more importance to society than you often realize.
Conferences are milestones. Game changers. Contacts are made there and ideas are born that not only change the sector, but often also the lives of people connected to that sector and even to society in a broader sense.
How VISITFLANDERS Convention Bureau helps your conference to establish a milestone
In collaboration with Meet4Impact we developed a complete methodology to determine the impact of your conference. This methodology consists of 4 phases.
Phase 1. We work together to find out what your milestone could be: what positive impact can your conference have on people in society?
Phase 2. We look for parties in government, education, business and local civilian organizations and non-profits who can support your conference. Like this we create a strong local support base, which increases the chance of a positive and durable impact.
Phase 3. We measure the effect. Did your conference achieve the impact we set out to have? We put this into an impact report, from which you can gain a lot of valuable lessons for future conferences in different destinations.
Phase 4. We tell the story of your conference and the impact you want to create. Which messages do we spread through which channels? In other words: we communicate about your conference to everyone who needs to know.
Let’s co-create the impact of your conference
Another good reason to contact your local expert: you also get support through a comprehensive Impact Support Package.
This is a package of sustainable measures, of which your Local Organizing Committee (LOC) can benefit. For example:
sustainable transport for guest speakers and delegates, such as train, e-taxi and shared mobility.
catering with local and sustainable products.
offering hybrid services - for example, through the digital platform HYBR - or a digital twin experience.
a sustainable social program, with custom-selected tourist experiences.
discount on the use of a Flanders Heritage Venue with Green Key Label.
You can set a milestone in any economic domain
Flanders welcomes conferences in all major sectors, from smart energy over care & health to smart mobility. You will find numerous experts in Flanders in each of these domains. These not only help to put together a strong program, but also ensure an enthusiastic audience.
In all of these domains, Flanders has world-renowned scientists and entrepreneurs. VISITFLANDERS Convention Bureau brings these standard-bearers together in a unique partnership: the Legacy Makers. Several times a year the members meet to discuss how they can support your convention in Flanders.
Sustainability is always the common thread
Are you organizing a conference in Flanders? Of course we make it as sustainably as possible.
Free inspiration about impact
A successful conference is a conference that creates impact. Get inspired by the articles and interviews on our website. Want more? Select the topic “impact” in the filters and click on the search button.
